What really attracts the actively engaged attention of your customers How are you communicating your organization's brilliance to that customer who wants to know more? Are you marketing activities bringing you the results you want?


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Digital Media


How are you using digital media to help your customers find and actively engage with your organization?


Digital media has become one of the most critical components for generating multi-way engagement in the marketing world. In order to play in a competitive field, your business needs to not only develop effective digital media channels, but deliver powerful content that engages and triggers positive interactions with your target audience.

Arrow Northwest will help your organization navigate these challenging waters by developing the digital media channels that best suit your business’s needs, and then designing and delivering compelling content that brings you more customers. Contact us today and we’ll show you how.

Digital Media Services

  • Digital Audits
  • Channel Development
  • Digital Strategy Development
  • Online Reputation Management
  • Digital Video Production
  • Social Media Communication and Campaign Development
  • SEM (Search Engine Marketing)
  • SEO (Search Engine Optimization)
  • Adwords Management
  • Analytics
  • Professional Blogging
  • E-newsletter Campaigns

88% of people trust online reviews written by other consumers as much as they trust recommendations from personal contacts.

As of 2015, 90% of young adults use social media, compared with 12% in 2005.

67% of consumers are more likely to evaluate solutions from the brands they follow on social channels.

Marketing


Do you want precision targeting, channeling and messaging that more effectively bring your customers to you?

How are you growing your business revenues through targeted, channeled and refreshing marketing messaging? Arrow Northwest will help you construct and execute strategies and activities that will deliver substantial returns on your marketing investment. You’ll love the messaging we help you put out. And so will your target customer. Contact us today and let us show you how.

Services

  • Marketing Campaign Development
  • PR
  • Sponsorships
  • Copywriting
  • Media Buying and Placement
  • Print Media
  • Creating and Scheduling Print Advertising
  • Brand Guides/Graphic Standards Manuals
  • Printed Newsletters

 

84% of consumers say they either completely or somewhat trust recommendations from family, colleagues, and friends about products and services.

Mobile video plays exceeded 44% — up 74% from 2014 and up a whopping 844% since 2012

68% trust online opinions from other consumers, which is up 7% from 2007 and places online opinions as the third most trusted source of product information.

Graphic & Web Design


The face of your organization is critical to its success.


Simply put, in a highly competitive environment your organization must have a compelling face in order to stand out from the crowd. Arrow Northwest produces powerful graphics, websites and sales collateral that will ensure that your business gets noticed for all the right reasons. We work with local, national and international clients to deliver first-class visuals that inspire and engage on multiple levels, and we can do so for your organization. Contact us today and let us show you how.

Services

  • Logo Design
  • Website Design
  • Sales Collateral Design
  • Packaging

Researchers found that colored visuals increase people’s willingness to read a piece of content by 80%.

Color increases brand recognition by up to 80%

Design-driven companies have outperformed the S&P Index by 219% over 10 years

Brand Identity Consulting


By far, the most effective marketing and branding activities stem directly from a nexus of powerful organizational culture.

Organizational cultures that reflect powerful brand identities are very rare. Get it right, and you’ll possess a strategic advantage that is hard to copy, attracts all the right attention and delivers sustained, superior financial results.

Sometimes organizations are unaware of the significant historical and cultural assets that they possess, or how they could be utilized to create powerful brand identities and effective marketing campaigns.

In other cases, organizations are aware of their historical and cultural assets, but don’t know how to utilize them to maximum effect.

At other times still, an organization is in desperate need of a culture and brand identity overhaul. Signs of this include dismal employee morale, high turnover, lack of organizational structure and direction, dissatisfied customers etc. When these symptoms set in, both your employees and customers will begin to look for greener pastures. At this point, an organization can either change, or suffer the consequences of sub-standard financial performance (or possibly even insolvency).

Our methodology and approach provide proven, positive results for all three of the above scenarios. We’ll power up your organizational culture and brand identity, and then help you communicate this reinvigorated sense of self in the most effective, inspiring and profitable ways possible. Your work environment will make you feel great and attract all the best attention possible. Contact us today and let us show you how.

Services

  • Brand Identity Diagnostic
  • Brand Identity Consulting
  • Organizational Rebranding Consulting
  • Staff Engagement Programs
  • Strengths and Talents Screening

90% of consumers would switch brands to one associated with a social or environmental cause.

80% of consumers said “authenticity of content” is the most influential factor in their decision to become a follower of a brand.

Brands that inspire a higher emotional intensity receive 3x as much word-of-mouth as less emotionally-connected brands.

Signature Documentaries


Do you, or your organization, have an amazing story that you want to tell the world about?


Whether with normal commercial or philanthropic activities, there are examples of truly special leaders, entrepreneurs and organizations who have actively been involved in making the world a better place. They do so because it is the right thing to do, and it feels really good to see how their efforts improve the lives of individuals and entire communities.

Arrow Northwest strongly believes that organizations can exist to create commercial value while dedicating some of their business focus to serving the greater good. Can you imagine how our world would look if all commercial organizations did this? Luckily, there are indeed a few inspiring leaders, entrepreneurs and companies that do this already, and we believe that theirs is a story that should be held as an example for others to follow.

Because of this, and by special assignment only, Arrow Northwest offers a Signature Documentaries service that helps you and your organization tell how you make the world a better place, and thus reinforce the strength that is your brand. Whether filmed in the U.S. or abroad, our film team can weave your story into dramatically compelling, visual content that:

  • Builds your brand identity
  • Inspires your community
  • Deeply engages your clients
  • Attracts, and helps to keep, the best
    co-creators (aka “employees”)
  • Adds significant value to your overall organization
  • Makes the world a better place

If you’d like to hear more about how we can create a compelling piece of cinematic work that can either serve as your legacy, or simply as a great example for others to follow, contact us for more information and we’ll show you how. In the meantime, check out a preview of an upcoming documentary – Give Me Sight – that Arrow Northwest is producing. Enjoy!

51.9% of marketing professionals worldwide name video as the type of content with the best ROI.

Cisco’s most recent projections show that by 2018, video traffic will make up 79% of all consumer internet traffic.

65% of senior marketing executives believe that visual assets (photos, video, illustrations and infographics) are core to how their brand story is communicated.